This project is so meaningful to me that I was so nervous getting started. After 25 years of designing logos- I was nervous. I looked at high heels, Chuck Taylor’s, pearls, obvious Burning Man imagery (that don’t trend on their trademark and IP), and the brilliant illustrations of Gary Taxali that have met this political moment in the most powerful way- if you don’t already follow…. @taxali Eventually I ruled out all of those directions and themes and simplified this concept down 2/3