Brand strategy is a circle, not a Line Brand strategy is not a fixed process; it's very dynamic and flexible. You just need to figure out where to start the solution, which differs from one business to another based on the brand's unique problem. Keep reading 👇🏼

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2023-12-12 18:26

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Marwan Amr
marwanamr115

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幾秒內	Marwan Amr marwanamr115	Think of it as a circle that you can approach from different points. Whether starting with brand positioning, brand architecture, value proposition, or even tagline and messaging, whatever the framework you use, the circle will lead you to complete the process anyway, leaving room for multiple iterations and improvements.