This makes me a great candidate for building Visual languages. As a subset of branding, visual language is much subtler and nuanced. Like branding it also permeates all facets of the brand from a visual point of view. That is why for Hubris I am very conscious and intentional about how the brand is represented visually. In a world where there's an over reliance on seeing, being easily identifiable and discernible at first glance is key.