Podcast branding is stories-first! It starts with the CONTENT and the people, and their values, POVs, and stories being shared in each episode. I've learned this with @sushifridayspod. As I move into my one-year Sushi Fridays birthday, I'm reflecting on my podcast format and the resources I've invested. And as the podcast landscape changes (and moves into video format, from what I've seen), I'm actively seeking ways to keep Sushi Fridays going in IRL video form. 1/2