Doing some research and could use the help of my threader friends. (Full disclosure the research is for my new brand) It seems like giveaways are the main way people capture email addresses and the whole funnel thing. I find it frustrating because most of the time the giveaway is not very useful and the funnels are all the same. Full inboxes with the same format for selling. What would convince you to sign-up for a newsletter without a giveaway? Thanks for your help. emailmarketing