3 things that affect your business ALOT as a videographer 1. New leads 2. Existing or Previous Clients 3. Automate or delegate contracts & invoices If you do things that get new leads or opportunities your business will always have cash flow If you take care of existing clients (by delivering on promises) and check on them, you will always have cash flow If you have someone else create and send contracts & invoices you will win more opportunities bc you won’t forget to send them.