" By deconstruction we mean ‘taking apart’ to enable greater insight and analysis. This is an essential skill which will prepare readers to be able to look at their own interaction with others analytically and with fresh eyes in order to solve the puzzle of what is going on. It is particularly important, where we feel that much intercultural communication Holliday, Adrian, et al. Intercultural Communication: An Advanced Resource" Book for Students, Taylor & Francis Group, 2016.