“There is a process to get to comedy… Hire people who do it. We don’t have people with traditional marketing backgrounds in the creative group.” Secrets to @liquiddeath’s success: https://www.modernretail.co/marketing/liquid-deaths-secret-to-viral-marketing-hire-comedians/?utm_campaign=modernretaildis&utm_medium=rss&utm_source=general-rss?utm_medium=email&utm_campaign=glossydis&utm_source=daily&utm_content=240829