2024-09-30 12:46
Basically this content creator was sponsored by Klook to travel to SG. In return, she praised SG as a great place to travel to. I asked if it’s an advertisement. She was evasive and didn’t answer.
I didn’t intend to pick a fight. I just thought it’s only fair that viewers know it’s an advertisement / trip sponsored by Klook, a travel agency. KOL marketing (without interest disclosure) is a real issue. Viewers deserve to know the truth and should be able to make an informed decision.