FashionValet’s shift from an online platform to brick-and-mortar stores certainly sparked questions, but Vivy Yusof’s vision for dUCk and LILIT has consistently aimed to elevate Malaysian brands. The recent pivot highlights her adaptability and commitment to building a sustainable future for her most successful brands. As with any business journey, strategic changes are essential for growth, especially in today’s challenging market. Vivy’s resilience in navigating these shifts deserves support.