This is such a struggle for so many freelancers. I think it’s important to go back to your vision & your why so you can realign your priorities. Practically though, map out a template week so you know how much time you need to spend on client work then slot in working on your own work. Then stick to it. Even if every week is different, you can still think about spending 3 days on client work, 1 day on marketing and 1 day on admin (for example) then slot that in throughout the week