A 200% tariff on EU alcohol might seem like a win for the United States, but it’s a costly mistake. American consumers and businesses will either pay absurd prices or lose access to European wines and spirits. The EU won’t just accept it, they’ll retaliate, whether through tariffs or boycotts, hitting American exports like whiskey and wine. Meanwhile, American producers won’t see much benefit, because European brands dominate the high-end market, and there’s no real replacement.