Can we be HONEST about the cost of building an online business?! Before you ever make a dollar online, you’ll spend money on: Tools & platforms 💲 Education & courses 💲💲 Branding & marketing 💲💲💲 Software to make things easier 💲💲💲💲 And that part is HARD! Because you’re putting money into something before you see proof that it works. But the only difference between people who make it & people who don’t? They kept going even when it felt like a waste.